Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 17045
VM0017045Membermember17045@example.test · +601110017045 · Preferred outlet: OPLUMO Outlet 12
New JoinerHigh Value
Consent Status
Opted In
Points Balance
262
Current loyalty balance
Lifetime Spend
RM 328
Across 13 visits
Total Visits
13
Since 2025-12-02
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
95d
2026-07-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
262 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 12
Outlet purchase
2026-06-24 · Member activity · RM 19.50
App session
2026-06-12 · OPLUMO Outlet 12
Points credited
2026-05-31 · Member activity · RM 22.10
Win-back campaign delivered
2026-05-19 · OPLUMO Outlet 12
Outlet purchase
2026-05-07 · Member activity · RM 24.70
Points credited
2026-04-25 · OPLUMO Outlet 12
Outlet purchase
2026-04-13 · Member activity · RM 27.30