Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 16967
VM0016967Goldmember16967@example.test · +601110016967 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
4,146
Current loyalty balance
Lifetime Spend
RM 5,183
Across 30 visits
Total Visits
30
Since 2025-03-29
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
37d
2026-09-02
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,146 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-02 · OPLUMO Outlet 2
Outlet purchase
2026-08-21 · Member activity · RM 113.25
App session
2026-08-09 · OPLUMO Outlet 2
Points credited
2026-07-28 · Member activity · RM 128.35
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 2
Outlet purchase
2026-07-04 · Member activity · RM 143.45
Points credited
2026-06-22 · OPLUMO Outlet 2
Outlet purchase
2026-06-10 · Member activity · RM 158.55