Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16965
VM0016965Membermember16965@example.test · +601110016965 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
650
Current loyalty balance
Lifetime Spend
RM 813
Across 33 visits
Total Visits
33
Since 2024-11-25
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
107d
2026-06-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
650 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 17
Outlet purchase
2026-06-12 · Member activity · RM 21.00
App session
2026-05-31 · OPLUMO Outlet 17
Points credited
2026-05-19 · Member activity · RM 23.80
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 17
Outlet purchase
2026-04-25 · Member activity · RM 26.60
Points credited
2026-04-13 · OPLUMO Outlet 17
Outlet purchase
2026-04-01 · Member activity · RM 29.40