Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 16955
VM0016955Goldmember16955@example.test · +601110016955 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
2,645
Current loyalty balance
Lifetime Spend
RM 3,306
Across 30 visits
Total Visits
30
Since 2025-04-03
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
32d
2026-09-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,645 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-07 · OPLUMO Outlet 7
Outlet purchase
2026-08-26 · Member activity · RM 78.00
App session
2026-08-14 · OPLUMO Outlet 7
Points credited
2026-08-02 · Member activity · RM 88.40
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 7
Outlet purchase
2026-07-09 · Member activity · RM 98.80
Points credited
2026-06-27 · OPLUMO Outlet 7
Outlet purchase
2026-06-15 · Member activity · RM 109.20