Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 16902
VM0016902Membermember16902@example.test · +601110016902 · Preferred outlet: OPLUMO Outlet 5
App UserFamily
Consent Status
Opted In
Points Balance
559
Current loyalty balance
Lifetime Spend
RM 700
Across 7 visits
Total Visits
7
Since 2026-04-27
Average Order Value
RM 127
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
559 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 5
Outlet purchase
2026-08-01 · Member activity · RM 95.25
App session
2026-07-20 · OPLUMO Outlet 5
Points credited
2026-07-08 · Member activity · RM 107.95
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 5
Outlet purchase
2026-06-14 · Member activity · RM 120.65
Points credited
2026-06-02 · OPLUMO Outlet 5
Outlet purchase
2026-05-21 · Member activity · RM 133.35