Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16899
VM0016899Silvermember16899@example.test · +601110016899 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted Out
Points Balance
2,179
Current loyalty balance
Lifetime Spend
RM 2,725
Across 17 visits
Total Visits
17
Since 2025-12-05
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
20d
2026-09-19
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,179 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-19 · OPLUMO Outlet 2
Outlet purchase
2026-09-07 · Member activity · RM 111.00
App session
2026-08-26 · OPLUMO Outlet 2
Points credited
2026-08-14 · Member activity · RM 125.80
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 2
Outlet purchase
2026-07-21 · Member activity · RM 140.60
Points credited
2026-07-09 · OPLUMO Outlet 2
Outlet purchase
2026-06-27 · Member activity · RM 155.40