Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 16865
VM0016865Silvermember16865@example.test · +601110016865 · Preferred outlet: OPLUMO Outlet 2
FamilyDelivery
Consent Status
Opted In
Points Balance
1,595
Current loyalty balance
Lifetime Spend
RM 1,995
Across 28 visits
Total Visits
28
Since 2024-12-20
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
172d
2026-04-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,595 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 2
Outlet purchase
2026-04-08 · Member activity · RM 58.50
App session
2026-03-27 · OPLUMO Outlet 2
Points credited
2026-03-15 · Member activity · RM 66.30
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 2
Outlet purchase
2026-02-19 · Member activity · RM 74.10
Points credited
2026-02-07 · OPLUMO Outlet 2
Outlet purchase
2026-01-26 · Member activity · RM 81.90