Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 16861
VM0016861Platinummember16861@example.test · +601110016861 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,141
Current loyalty balance
Lifetime Spend
RM 6,427
Across 40 visits
Total Visits
40
Since 2024-07-26
Average Order Value
RM 138
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
103d
2026-06-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,141 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 15
Outlet purchase
2026-06-16 · Member activity · RM 103.50
App session
2026-06-04 · OPLUMO Outlet 15
Points credited
2026-05-23 · Member activity · RM 117.30
Win-back campaign delivered
2026-05-11 · OPLUMO Outlet 15
Outlet purchase
2026-04-29 · Member activity · RM 131.10
Points credited
2026-04-17 · OPLUMO Outlet 15
Outlet purchase
2026-04-05 · Member activity · RM 144.90