Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01682
VM0001682Platinummember1682@example.test · +601110001682 · Preferred outlet: OPLUMO Outlet 17
LunchNew Joiner
Consent Status
Opted In
Points Balance
4,904
Current loyalty balance
Lifetime Spend
RM 6,131
Across 35 visits
Total Visits
35
Since 2024-08-16
Average Order Value
RM 170
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
172d
2026-04-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,904 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 17
Outlet purchase
2026-04-08 · Member activity · RM 127.50
App session
2026-03-27 · OPLUMO Outlet 17
Points credited
2026-03-15 · Member activity · RM 144.50
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 17
Outlet purchase
2026-02-19 · Member activity · RM 161.50
Points credited
2026-02-07 · OPLUMO Outlet 17
Outlet purchase
2026-01-26 · Member activity · RM 178.50