Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16780
VM0016780Membermember16780@example.test · +601110016780 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
278
Current loyalty balance
Lifetime Spend
RM 348
Across 2 visits
Total Visits
2
Since 2026-05-13
Average Order Value
RM 147
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
131d
2026-05-31
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
278 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 2
Outlet purchase
2026-05-19 · Member activity · RM 110.25
App session
2026-05-07 · OPLUMO Outlet 2
Points credited
2026-04-25 · Member activity · RM 124.95
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 2
Outlet purchase
2026-04-01 · Member activity · RM 139.65
Points credited
2026-03-20 · OPLUMO Outlet 2
Outlet purchase
2026-03-08 · Member activity · RM 154.35