Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 16765
VM0016765Goldmember16765@example.test · +601110016765 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,513
Current loyalty balance
Lifetime Spend
RM 3,141
Across 16 visits
Total Visits
16
Since 2025-10-26
Average Order Value
RM 161
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
78d
2026-07-23
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,513 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 4
Outlet purchase
2026-07-11 · Member activity · RM 120.75
App session
2026-06-29 · OPLUMO Outlet 4
Points credited
2026-06-17 · Member activity · RM 136.85
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 4
Outlet purchase
2026-05-24 · Member activity · RM 152.95
Points credited
2026-05-12 · OPLUMO Outlet 4
Outlet purchase
2026-04-30 · Member activity · RM 169.05