Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16732
VM0016732Goldmember16732@example.test · +601110016732 · Preferred outlet: OPLUMO Outlet 5
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
2,554
Current loyalty balance
Lifetime Spend
RM 3,193
Across 33 visits
Total Visits
33
Since 2025-01-09
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,554 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 5
Outlet purchase
2026-07-27 · Member activity · RM 63.75
App session
2026-07-15 · OPLUMO Outlet 5
Points credited
2026-07-03 · Member activity · RM 72.25
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 5
Outlet purchase
2026-06-09 · Member activity · RM 80.75
Points credited
2026-05-28 · OPLUMO Outlet 5
Outlet purchase
2026-05-16 · Member activity · RM 89.25