Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 16730
VM0016730Silvermember16730@example.test · +601110016730 · Preferred outlet: OPLUMO Outlet 3
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,763
Current loyalty balance
Lifetime Spend
RM 2,204
Across 18 visits
Total Visits
18
Since 2025-06-18
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,763 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 3
Outlet purchase
2026-04-08 · Member activity · RM 117.00
App session
2026-03-27 · OPLUMO Outlet 3
Points credited
2026-03-15 · Member activity · RM 132.60
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 3
Outlet purchase
2026-02-19 · Member activity · RM 148.20
Points credited
2026-02-07 · OPLUMO Outlet 3
Outlet purchase
2026-01-26 · Member activity · RM 163.80