Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16725
VM0016725Goldmember16725@example.test · +601110016725 · Preferred outlet: OPLUMO Outlet 15
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,489
Current loyalty balance
Lifetime Spend
RM 3,112
Across 33 visits
Total Visits
33
Since 2024-10-25
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,489 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 15
Outlet purchase
2026-05-12 · Member activity · RM 72.00
App session
2026-04-30 · OPLUMO Outlet 15
Points credited
2026-04-18 · Member activity · RM 81.60
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 15
Outlet purchase
2026-03-25 · Member activity · RM 91.20
Points credited
2026-03-13 · OPLUMO Outlet 15
Outlet purchase
2026-03-01 · Member activity · RM 100.80