Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 16710
VM0016710Goldmember16710@example.test · +601110016710 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
3,033
Current loyalty balance
Lifetime Spend
RM 3,792
Across 21 visits
Total Visits
21
Since 2025-08-06
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,033 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 17
Outlet purchase
2026-07-20 · Member activity · RM 121.50
App session
2026-07-08 · OPLUMO Outlet 17
Points credited
2026-06-26 · Member activity · RM 137.70
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 17
Outlet purchase
2026-06-02 · Member activity · RM 153.90
Points credited
2026-05-21 · OPLUMO Outlet 17
Outlet purchase
2026-05-09 · Member activity · RM 170.10