Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 01671
VM0001671Goldmember1671@example.test · +601110001671 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
4,383
Current loyalty balance
Lifetime Spend
RM 5,479
Across 31 visits
Total Visits
31
Since 2025-01-07
Average Order Value
RM 145
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,383 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 6
Outlet purchase
2026-06-19 · Member activity · RM 108.75
App session
2026-06-07 · OPLUMO Outlet 6
Points credited
2026-05-26 · Member activity · RM 123.25
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 6
Outlet purchase
2026-05-02 · Member activity · RM 137.75
Points credited
2026-04-20 · OPLUMO Outlet 6
Outlet purchase
2026-04-08 · Member activity · RM 152.25