Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16708
VM0016708Silvermember16708@example.test · +601110016708 · Preferred outlet: OPLUMO Outlet 15
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,532
Current loyalty balance
Lifetime Spend
RM 1,916
Across 24 visits
Total Visits
24
Since 2025-03-22
Average Order Value
RM 85
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
152d
2026-05-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,532 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-10 · OPLUMO Outlet 15
Outlet purchase
2026-04-28 · Member activity · RM 63.75
App session
2026-04-16 · OPLUMO Outlet 15
Points credited
2026-04-04 · Member activity · RM 72.25
Win-back campaign delivered
2026-03-23 · OPLUMO Outlet 15
Outlet purchase
2026-03-11 · Member activity · RM 80.75
Points credited
2026-02-27 · OPLUMO Outlet 15
Outlet purchase
2026-02-15 · Member activity · RM 89.25