Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 16673
VM0016673Platinummember16673@example.test · +601110016673 · Preferred outlet: OPLUMO Outlet 14
FamilyDelivery
Consent Status
Opted In
Points Balance
5,865
Current loyalty balance
Lifetime Spend
RM 7,332
Across 43 visits
Total Visits
43
Since 2024-07-14
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
61d
2026-08-09
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,865 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 14
Outlet purchase
2026-07-28 · Member activity · RM 132.75
App session
2026-07-16 · OPLUMO Outlet 14
Points credited
2026-07-04 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 14
Outlet purchase
2026-06-10 · Member activity · RM 168.15
Points credited
2026-05-29 · OPLUMO Outlet 14
Outlet purchase
2026-05-17 · Member activity · RM 185.85