Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Aiman 16656
VM0016656Goldmember16656@example.test · +601110016656 · Preferred outlet: OPLUMO Outlet 14
High ValueWeekend
Consent Status
Opted In
Points Balance
2,573
Current loyalty balance
Lifetime Spend
RM 3,217
Across 27 visits
Total Visits
27
Since 2025-03-31
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,573 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 14
Outlet purchase
2026-06-30 · Member activity · RM 93.75
App session
2026-06-18 · OPLUMO Outlet 14
Points credited
2026-06-06 · Member activity · RM 106.25
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 14
Outlet purchase
2026-05-13 · Member activity · RM 118.75
Points credited
2026-05-01 · OPLUMO Outlet 14
Outlet purchase
2026-04-19 · Member activity · RM 131.25