Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 16615
VM0016615Membermember16615@example.test · +601110016615 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted In
Points Balance
540
Current loyalty balance
Lifetime Spend
RM 675
Across 8 visits
Total Visits
8
Since 2026-02-17
Average Order Value
RM 79
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
108d
2026-06-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
540 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 7
Outlet purchase
2026-06-11 · Member activity · RM 59.25
App session
2026-05-30 · OPLUMO Outlet 7
Points credited
2026-05-18 · Member activity · RM 67.15
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 7
Outlet purchase
2026-04-24 · Member activity · RM 75.05
Points credited
2026-04-12 · OPLUMO Outlet 7
Outlet purchase
2026-03-31 · Member activity · RM 82.95