Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16605
VM0016605Goldmember16605@example.test · +601110016605 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
4,704
Current loyalty balance
Lifetime Spend
RM 5,880
Across 39 visits
Total Visits
39
Since 2024-09-28
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,704 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 14
Outlet purchase
2026-08-01 · Member activity · RM 100.50
App session
2026-07-20 · OPLUMO Outlet 14
Points credited
2026-07-08 · Member activity · RM 113.90
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 14
Outlet purchase
2026-06-14 · Member activity · RM 127.30
Points credited
2026-06-02 · OPLUMO Outlet 14
Outlet purchase
2026-05-21 · Member activity · RM 140.70