Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16599
VM0016599Silvermember16599@example.test · +601110016599 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,070
Current loyalty balance
Lifetime Spend
RM 1,338
Across 37 visits
Total Visits
37
Since 2024-09-01
Average Order Value
RM 36
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
120d
2026-06-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,070 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 8
Outlet purchase
2026-05-30 · Member activity · RM 27.00
App session
2026-05-18 · OPLUMO Outlet 8
Points credited
2026-05-06 · Member activity · RM 30.60
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 8
Outlet purchase
2026-04-12 · Member activity · RM 34.20
Points credited
2026-03-31 · OPLUMO Outlet 8
Outlet purchase
2026-03-19 · Member activity · RM 37.80