Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 16583
VM0016583Goldmember16583@example.test · +601110016583 · Preferred outlet: OPLUMO Outlet 9
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,981
Current loyalty balance
Lifetime Spend
RM 3,726
Across 30 visits
Total Visits
30
Since 2024-12-30
Average Order Value
RM 105
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
126d
2026-06-05
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,981 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 9
Outlet purchase
2026-05-24 · Member activity · RM 78.75
App session
2026-05-12 · OPLUMO Outlet 9
Points credited
2026-04-30 · Member activity · RM 89.25
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 9
Outlet purchase
2026-04-06 · Member activity · RM 99.75
Points credited
2026-03-25 · OPLUMO Outlet 9
Outlet purchase
2026-03-13 · Member activity · RM 110.25