Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 16573
VM0016573Silvermember16573@example.test · +601110016573 · Preferred outlet: OPLUMO Outlet 16
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,351
Current loyalty balance
Lifetime Spend
RM 1,689
Across 37 visits
Total Visits
37
Since 2024-10-19
Average Order Value
RM 49
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
72d
2026-07-29
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,351 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 16
Outlet purchase
2026-07-17 · Member activity · RM 36.75
App session
2026-07-05 · OPLUMO Outlet 16
Points credited
2026-06-23 · Member activity · RM 41.65
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 16
Outlet purchase
2026-05-30 · Member activity · RM 46.55
Points credited
2026-05-18 · OPLUMO Outlet 16
Outlet purchase
2026-05-06 · Member activity · RM 51.45