Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 16530
VM0016530Goldmember16530@example.test · +601110016530 · Preferred outlet: OPLUMO Outlet 7
LunchNew Joiner
Consent Status
Opted Out
Points Balance
4,479
Current loyalty balance
Lifetime Spend
RM 5,600
Across 41 visits
Total Visits
41
Since 2024-04-23
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
179d
2026-04-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,479 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 7
Outlet purchase
2026-04-01 · Member activity · RM 115.50
App session
2026-03-20 · OPLUMO Outlet 7
Points credited
2026-03-08 · Member activity · RM 130.90
Win-back campaign delivered
2026-02-24 · OPLUMO Outlet 7
Outlet purchase
2026-02-12 · Member activity · RM 146.30
Points credited
2026-01-31 · OPLUMO Outlet 7
Outlet purchase
2026-01-19 · Member activity · RM 161.70