Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16528
VM0016528Membermember16528@example.test · +601110016528 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
927
Current loyalty balance
Lifetime Spend
RM 1,159
Across 38 visits
Total Visits
38
Since 2024-06-20
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
175d
2026-04-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
927 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 5
Outlet purchase
2026-04-05 · Member activity · RM 21.00
App session
2026-03-24 · OPLUMO Outlet 5
Points credited
2026-03-12 · Member activity · RM 23.80
Win-back campaign delivered
2026-02-28 · OPLUMO Outlet 5
Outlet purchase
2026-02-16 · Member activity · RM 26.60
Points credited
2026-02-04 · OPLUMO Outlet 5
Outlet purchase
2026-01-23 · Member activity · RM 29.40