Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 16514
VM0016514Silvermember16514@example.test · +601110016514 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,693
Current loyalty balance
Lifetime Spend
RM 2,116
Across 24 visits
Total Visits
24
Since 2025-04-20
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
123d
2026-06-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,693 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 8
Outlet purchase
2026-05-27 · Member activity · RM 72.00
App session
2026-05-15 · OPLUMO Outlet 8
Points credited
2026-05-03 · Member activity · RM 81.60
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 8
Outlet purchase
2026-04-09 · Member activity · RM 91.20
Points credited
2026-03-28 · OPLUMO Outlet 8
Outlet purchase
2026-03-16 · Member activity · RM 100.80