Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01646
VM0001646Silvermember1646@example.test · +601110001646 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
1,295
Current loyalty balance
Lifetime Spend
RM 1,620
Across 11 visits
Total Visits
11
Since 2025-12-09
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
124d
2026-06-07
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,295 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 15
Outlet purchase
2026-05-26 · Member activity · RM 105.75
App session
2026-05-14 · OPLUMO Outlet 15
Points credited
2026-05-02 · Member activity · RM 119.85
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 15
Outlet purchase
2026-04-08 · Member activity · RM 133.95
Points credited
2026-03-27 · OPLUMO Outlet 15
Outlet purchase
2026-03-15 · Member activity · RM 148.05