Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16455
VM0016455Silvermember16455@example.test · +601110016455 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,567
Current loyalty balance
Lifetime Spend
RM 1,960
Across 44 visits
Total Visits
44
Since 2024-07-29
Average Order Value
RM 47
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,567 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 17
Outlet purchase
2026-08-30 · Member activity · RM 35.25
App session
2026-08-18 · OPLUMO Outlet 17
Points credited
2026-08-06 · Member activity · RM 39.95
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 17
Outlet purchase
2026-07-13 · Member activity · RM 44.65
Points credited
2026-07-01 · OPLUMO Outlet 17
Outlet purchase
2026-06-19 · Member activity · RM 49.35