Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 16435
VM0016435Silvermember16435@example.test · +601110016435 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted In
Points Balance
1,554
Current loyalty balance
Lifetime Spend
RM 1,943
Across 17 visits
Total Visits
17
Since 2025-09-26
Average Order Value
RM 133
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
90d
2026-07-11
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,554 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 14
Outlet purchase
2026-06-29 · Member activity · RM 99.75
App session
2026-06-17 · OPLUMO Outlet 14
Points credited
2026-06-05 · Member activity · RM 113.05
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 14
Outlet purchase
2026-05-12 · Member activity · RM 126.35
Points credited
2026-04-30 · OPLUMO Outlet 14
Outlet purchase
2026-04-18 · Member activity · RM 139.65