Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16425
VM0016425Goldmember16425@example.test · +601110016425 · Preferred outlet: OPLUMO Outlet 4
FamilyDelivery
Consent Status
Opted In
Points Balance
2,938
Current loyalty balance
Lifetime Spend
RM 3,673
Across 27 visits
Total Visits
27
Since 2025-01-07
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,938 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 4
Outlet purchase
2026-04-08 · Member activity · RM 111.00
App session
2026-03-27 · OPLUMO Outlet 4
Points credited
2026-03-15 · Member activity · RM 125.80
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 4
Outlet purchase
2026-02-19 · Member activity · RM 140.60
Points credited
2026-02-07 · OPLUMO Outlet 4
Outlet purchase
2026-01-26 · Member activity · RM 155.40