Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16419
VM0016419Membermember16419@example.test · +601110016419 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
650
Current loyalty balance
Lifetime Spend
RM 814
Across 33 visits
Total Visits
33
Since 2025-02-16
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
24d
2026-09-15
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
650 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-15 · OPLUMO Outlet 15
Outlet purchase
2026-09-03 · Member activity · RM 21.00
App session
2026-08-22 · OPLUMO Outlet 15
Points credited
2026-08-10 · Member activity · RM 23.80
Win-back campaign delivered
2026-07-29 · OPLUMO Outlet 15
Outlet purchase
2026-07-17 · Member activity · RM 26.60
Points credited
2026-07-05 · OPLUMO Outlet 15
Outlet purchase
2026-06-23 · Member activity · RM 29.40