Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 16418
VM0016418Goldmember16418@example.test · +601110016418 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted Out
Points Balance
3,707
Current loyalty balance
Lifetime Spend
RM 4,634
Across 34 visits
Total Visits
34
Since 2024-11-06
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
108d
2026-06-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,707 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 14
Outlet purchase
2026-06-11 · Member activity · RM 106.50
App session
2026-05-30 · OPLUMO Outlet 14
Points credited
2026-05-18 · Member activity · RM 120.70
Win-back campaign delivered
2026-05-06 · OPLUMO Outlet 14
Outlet purchase
2026-04-24 · Member activity · RM 134.90
Points credited
2026-04-12 · OPLUMO Outlet 14
Outlet purchase
2026-03-31 · Member activity · RM 149.10