Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16395
VM0016395Platinummember16395@example.test · +601110016395 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
6,005
Current loyalty balance
Lifetime Spend
RM 7,507
Across 42 visits
Total Visits
42
Since 2024-09-29
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
2d
2026-10-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
6,005 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-07 · OPLUMO Outlet 8
Outlet purchase
2026-09-25 · Member activity · RM 111.75
App session
2026-09-13 · OPLUMO Outlet 8
Points credited
2026-09-01 · Member activity · RM 126.65
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 8
Outlet purchase
2026-08-08 · Member activity · RM 141.55
Points credited
2026-07-27 · OPLUMO Outlet 8
Outlet purchase
2026-07-15 · Member activity · RM 156.45