Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 16280
VM0016280Silvermember16280@example.test · +601110016280 · Preferred outlet: OPLUMO Outlet 12
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,320
Current loyalty balance
Lifetime Spend
RM 2,900
Across 29 visits
Total Visits
29
Since 2025-02-15
Average Order Value
RM 125
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
97d
2026-07-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,320 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 12
Outlet purchase
2026-06-22 · Member activity · RM 93.75
App session
2026-06-10 · OPLUMO Outlet 12
Points credited
2026-05-29 · Member activity · RM 106.25
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 12
Outlet purchase
2026-05-05 · Member activity · RM 118.75
Points credited
2026-04-23 · OPLUMO Outlet 12
Outlet purchase
2026-04-11 · Member activity · RM 131.25