Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 16271
VM0016271Membermember16271@example.test · +601110016271 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted In
Points Balance
620
Current loyalty balance
Lifetime Spend
RM 775
Across 11 visits
Total Visits
11
Since 2026-04-03
Average Order Value
RM 76
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
9d
2026-09-30
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
620 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-30 · OPLUMO Outlet 3
Outlet purchase
2026-09-18 · Member activity · RM 57.00
App session
2026-09-06 · OPLUMO Outlet 3
Points credited
2026-08-25 · Member activity · RM 64.60
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 3
Outlet purchase
2026-08-01 · Member activity · RM 72.20
Points credited
2026-07-20 · OPLUMO Outlet 3
Outlet purchase
2026-07-08 · Member activity · RM 79.80