Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16264
VM0016264Membermember16264@example.test · +601110016264 · Preferred outlet: OPLUMO Outlet 13
High ValueWeekend
Consent Status
Opted Out
Points Balance
523
Current loyalty balance
Lifetime Spend
RM 654
Across 6 visits
Total Visits
6
Since 2026-02-06
Average Order Value
RM 93
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
155d
2026-05-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
523 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 13
Outlet purchase
2026-04-25 · Member activity · RM 69.75
App session
2026-04-13 · OPLUMO Outlet 13
Points credited
2026-04-01 · Member activity · RM 79.05
Win-back campaign delivered
2026-03-20 · OPLUMO Outlet 13
Outlet purchase
2026-03-08 · Member activity · RM 88.35
Points credited
2026-02-24 · OPLUMO Outlet 13
Outlet purchase
2026-02-12 · Member activity · RM 97.65