Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16239
VM0016239Silvermember16239@example.test · +601110016239 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,095
Current loyalty balance
Lifetime Spend
RM 1,369
Across 27 visits
Total Visits
27
Since 2025-06-09
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
19d
2026-09-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,095 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-20 · OPLUMO Outlet 5
Outlet purchase
2026-09-08 · Member activity · RM 48.75
App session
2026-08-27 · OPLUMO Outlet 5
Points credited
2026-08-15 · Member activity · RM 55.25
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 5
Outlet purchase
2026-07-22 · Member activity · RM 61.75
Points credited
2026-07-10 · OPLUMO Outlet 5
Outlet purchase
2026-06-28 · Member activity · RM 68.25