Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 16205
VM0016205Silvermember16205@example.test · +601110016205 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,083
Current loyalty balance
Lifetime Spend
RM 2,605
Across 38 visits
Total Visits
38
Since 2024-08-20
Average Order Value
RM 57
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
114d
2026-06-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,083 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 5
Outlet purchase
2026-06-05 · Member activity · RM 42.75
App session
2026-05-24 · OPLUMO Outlet 5
Points credited
2026-05-12 · Member activity · RM 48.45
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 5
Outlet purchase
2026-04-18 · Member activity · RM 54.15
Points credited
2026-04-06 · OPLUMO Outlet 5
Outlet purchase
2026-03-25 · Member activity · RM 59.85