Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 16182
VM0016182Goldmember16182@example.test · +601110016182 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
2,654
Current loyalty balance
Lifetime Spend
RM 3,318
Across 37 visits
Total Visits
37
Since 2024-11-05
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
55d
2026-08-15
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,654 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 16
Outlet purchase
2026-08-03 · Member activity · RM 75.75
App session
2026-07-22 · OPLUMO Outlet 16
Points credited
2026-07-10 · Member activity · RM 85.85
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 16
Outlet purchase
2026-06-16 · Member activity · RM 95.95
Points credited
2026-06-04 · OPLUMO Outlet 16
Outlet purchase
2026-05-23 · Member activity · RM 106.05