Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16137
VM0016137Membermember16137@example.test · +601110016137 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
372
Current loyalty balance
Lifetime Spend
RM 466
Across 10 visits
Total Visits
10
Since 2025-11-04
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
372 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 5
Outlet purchase
2026-04-03 · Member activity · RM 33.00
App session
2026-03-22 · OPLUMO Outlet 5
Points credited
2026-03-10 · Member activity · RM 37.40
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 5
Outlet purchase
2026-02-14 · Member activity · RM 41.80
Points credited
2026-02-02 · OPLUMO Outlet 5
Outlet purchase
2026-01-21 · Member activity · RM 46.20