Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16095
VM0016095Silvermember16095@example.test · +601110016095 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,116
Current loyalty balance
Lifetime Spend
RM 2,646
Across 20 visits
Total Visits
20
Since 2025-09-26
Average Order Value
RM 143
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
36d
2026-09-03
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,116 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-03 · OPLUMO Outlet 14
Outlet purchase
2026-08-22 · Member activity · RM 107.25
App session
2026-08-10 · OPLUMO Outlet 14
Points credited
2026-07-29 · Member activity · RM 121.55
Win-back campaign delivered
2026-07-17 · OPLUMO Outlet 14
Outlet purchase
2026-07-05 · Member activity · RM 135.85
Points credited
2026-06-23 · OPLUMO Outlet 14
Outlet purchase
2026-06-11 · Member activity · RM 150.15