Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 16083
VM0016083Membermember16083@example.test · +601110016083 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
778
Current loyalty balance
Lifetime Spend
RM 973
Across 7 visits
Total Visits
7
Since 2026-02-14
Average Order Value
RM 135
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
129d
2026-06-02
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
778 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 2
Outlet purchase
2026-05-21 · Member activity · RM 101.25
App session
2026-05-09 · OPLUMO Outlet 2
Points credited
2026-04-27 · Member activity · RM 114.75
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 2
Outlet purchase
2026-04-03 · Member activity · RM 128.25
Points credited
2026-03-22 · OPLUMO Outlet 2
Outlet purchase
2026-03-10 · Member activity · RM 141.75