Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 16079
VM0016079Goldmember16079@example.test · +601110016079 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
4,332
Current loyalty balance
Lifetime Spend
RM 5,415
Across 40 visits
Total Visits
40
Since 2024-10-06
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
31d
2026-09-08
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,332 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-08 · OPLUMO Outlet 15
Outlet purchase
2026-08-27 · Member activity · RM 88.50
App session
2026-08-15 · OPLUMO Outlet 15
Points credited
2026-08-03 · Member activity · RM 100.30
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 15
Outlet purchase
2026-07-10 · Member activity · RM 112.10
Points credited
2026-06-28 · OPLUMO Outlet 15
Outlet purchase
2026-06-16 · Member activity · RM 123.90