Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16065
VM0016065Goldmember16065@example.test · +601110016065 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,435
Current loyalty balance
Lifetime Spend
RM 3,045
Across 42 visits
Total Visits
42
Since 2024-06-05
Average Order Value
RM 67
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
118d
2026-06-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,435 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 1
Outlet purchase
2026-06-01 · Member activity · RM 50.25
App session
2026-05-20 · OPLUMO Outlet 1
Points credited
2026-05-08 · Member activity · RM 56.95
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 1
Outlet purchase
2026-04-14 · Member activity · RM 63.65
Points credited
2026-04-02 · OPLUMO Outlet 1
Outlet purchase
2026-03-21 · Member activity · RM 70.35