Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16060
VM0016060Silvermember16060@example.test · +601110016060 · Preferred outlet: OPLUMO Outlet 13
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,122
Current loyalty balance
Lifetime Spend
RM 1,403
Across 41 visits
Total Visits
41
Since 2024-08-07
Average Order Value
RM 30
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
73d
2026-07-28
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,122 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 13
Outlet purchase
2026-07-16 · Member activity · RM 22.50
App session
2026-07-04 · OPLUMO Outlet 13
Points credited
2026-06-22 · Member activity · RM 25.50
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 13
Outlet purchase
2026-05-29 · Member activity · RM 28.50
Points credited
2026-05-17 · OPLUMO Outlet 13
Outlet purchase
2026-05-05 · Member activity · RM 31.50