Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 16048
VM0016048Membermember16048@example.test · +601110016048 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
315
Current loyalty balance
Lifetime Spend
RM 394
Across 5 visits
Total Visits
5
Since 2026-04-26
Average Order Value
RM 79
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
94d
2026-07-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
315 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 1
Outlet purchase
2026-06-25 · Member activity · RM 59.25
App session
2026-06-13 · OPLUMO Outlet 1
Points credited
2026-06-01 · Member activity · RM 67.15
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 1
Outlet purchase
2026-05-08 · Member activity · RM 75.05
Points credited
2026-04-26 · OPLUMO Outlet 1
Outlet purchase
2026-04-14 · Member activity · RM 82.95