Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 16041
VM0016041Goldmember16041@example.test · +601110016041 · Preferred outlet: OPLUMO Outlet 11
FamilyDelivery
Consent Status
Opted In
Points Balance
3,108
Current loyalty balance
Lifetime Spend
RM 3,886
Across 38 visits
Total Visits
38
Since 2024-10-08
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
65d
2026-08-05
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,108 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 11
Outlet purchase
2026-07-24 · Member activity · RM 63.00
App session
2026-07-12 · OPLUMO Outlet 11
Points credited
2026-06-30 · Member activity · RM 71.40
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 11
Outlet purchase
2026-06-06 · Member activity · RM 79.80
Points credited
2026-05-25 · OPLUMO Outlet 11
Outlet purchase
2026-05-13 · Member activity · RM 88.20