Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 16025
VM0016025Silvermember16025@example.test · +601110016025 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
2,288
Current loyalty balance
Lifetime Spend
RM 2,861
Across 24 visits
Total Visits
24
Since 2025-07-04
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
48d
2026-08-22
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,288 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 12
Outlet purchase
2026-08-10 · Member activity · RM 77.25
App session
2026-07-29 · OPLUMO Outlet 12
Points credited
2026-07-17 · Member activity · RM 87.55
Win-back campaign delivered
2026-07-05 · OPLUMO Outlet 12
Outlet purchase
2026-06-23 · Member activity · RM 97.85
Points credited
2026-06-11 · OPLUMO Outlet 12
Outlet purchase
2026-05-30 · Member activity · RM 108.15