Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 01600
VM0001600Silvermember1600@example.test · +601110001600 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
982
Current loyalty balance
Lifetime Spend
RM 1,228
Across 8 visits
Total Visits
8
Since 2026-02-07
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
118d
2026-06-13
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
982 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 3
Outlet purchase
2026-06-01 · Member activity · RM 132.75
App session
2026-05-20 · OPLUMO Outlet 3
Points credited
2026-05-08 · Member activity · RM 150.45
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 3
Outlet purchase
2026-04-14 · Member activity · RM 168.15
Points credited
2026-04-02 · OPLUMO Outlet 3
Outlet purchase
2026-03-21 · Member activity · RM 185.85